What an incredible fan experience Japanese sport is and these pics show only a snapshot of what you can expect.
They are massive sports fans and have a unique way of showing this through crowd sing-alongs and dances.
Some of the really interesting things here in terms of fan engagement included:
- The mascot dance
- The sing along with umbrellas
- Beer girls
- Merchandise is endless and interesting
- Smoking rooms and ability to buy ciggies in the venue
- AI facial scan for memberships
- Giveaways on entry for kids including kids match day program
- Endless F&B options