Melbourne Rebels Super Rugby Fan Experience at AAMI Park, Melbourne, Australia 15/4/22
For my second game of today I skipped across town after the AFL game at Marvel Stadium back to AAMI Park to take in the Melbourne Rebels Super Rugby match.
Making the fan journey from Southern Cross Station to AAMI Park I hopped on a free tram and then walked from the free tram boundary in the city to the venue which only took about 20 minutes (10 tram and 10 walk). I made my way down to the stadium and took some pictures along the outside concourse of the set up with the flags and LED screen having changed to represent tonights match and hirer in the Rebels.
Once again I found that the staff and COVID check in process was easy and staff were helpful and kind with greeting fans for the game. I made my way into the ground noticing a massive decrease in the presence of Victorian Police for this match compared to Tuesday night’s A-League game.
My review of the F&B can be found on the recent Melbourne Victory fan experience recap in these blogs however I did try a beer for the first time this trip having had wisdom teeth taken out while down here on holiday and unable to drink and despite the price at $11.80 for a craft beer, it was delicious and fresh and hit the spot on another mild night in Melbourne. I also liked the look of the FAT YAK beer bar outlet that was branded in all FAT YAK related livery.
I’m not quite sure what the #BURNCITYREBELS means, maybe Mel-BURN but I did like the branding and design that they are using for it which is different to what a lot of other clubs are using.
The fan engagement and crowd energy was good with a fun HT kick comp for young fans while the crowd MC and music kept the atmosphere moving along in the venue. It wasn’t the most spectacular turn out but this is an AFL city and even factoring in COVID issues and the reasons that fans are staying away it makes it hard for any team anywhere in the world to go back to what crowds were like in 2019. I think the Rebels are doing a very good job and know for a fact that they have made some really smart hires in recent times, people with good creative minds who will add to this business and bring some of their own quality experiences to the team.
The game was a solid contest too with it going back and forth but eventually getting away from the Rebels who went down to the Reds 36-32.
Ticket prices were very affordable too ranging from $9 kids to $24 adults.
It was also great to see a female ref out there as well but of course we still have a long way to go for all women in sport.
When I made my way around the venue again for photos and to talk to staff I checked on the toilets and hand sanitisers and they were all working and clean.
It was a very enjoyable night at the Rebels match in Melbourne and I’d encourage anyone, even die-hard AFL fans to give it a go and take in a Super Rugby match here at AAMI Park.