NORTH QUEENSLAND COWBOYS

Penrith Panthers NRL Fan Experience at BlueBet Stadium/Panthers Stadium, Penrith, 27/05/22

It was a chilly but clear afternoon in Sydney when I made my way from Town Hall Station in the Sydney CBD out west to Penrith’s BlueBet Stadium for the NRL rugby league top of the table clash between reigning premiers Penrith Panthers and the North Queensland Cowboys.


Arriving in Penrith after a solid one-hour train journey for the sum of around $4.50 on my public transport OPAL card, I made my way through the city centre out to the stadium in what was an easy flat 20-minute or 1.5km walk passing through the local streets with other fans, flags in hand, marching to the game.


Once I arrived outside the ground, I walked around all angles of this classic space taking in the scoreboard and the old beauty of these classic suburban rugby league grounds such as the hill, scoreboard, ticket booths, and entrances that are all timeless and part of the game day architecture here.


Entering through the turnstiles we were greeted with a lively hello from security and a happy welcome from gate staff. Passing through the entrance is the merch area along in a shed with the member’s wall plaque that details the names of members who stuck by the club in 2020’s pandemic COVID season.


Kids and fans alike were able to get free TRY banners and there was a crypto giveaway while the panther claw prints in the bars acting as 1.5m social distancing and line markers looked effective with TVs playing the games too so you didn’t miss the action when getting a drink. 


The food and beverage on offer here ranged from snack bars to drinks bars along with a multitude of local food trucks. The $5 cheese toasties are a bargain while other items along with drinks are about $1 cheaper for members which is a great incentive to see. Beers are probably (Moreton Daily Stadium slightly cheaper) the cheapest in an Australian sporting venue at $5-8 while even if not a member it’s still very affordable. The beer trays were $1.50 here tonight and made of plastic. I had what I think is the best pie at a rugby league game in the Garlo’s Pies steak variety and paired it with a Iron Jack for $10.80 which was very good value in my opinion for a major sporting event.


The fan engagement KIDZ KORNER is a fun carnival atmosphere for kids and families with rides and an ice cream truck located at the back of the ground and there is plenty of space both on the hill and back here for kids and families to kick and pass the footy.


The atmosphere from Penrith fans is right up there with their ‘Stand Up, Flags Up’ call to action before kick-off really getting fans ready to go with their fans really bringing the noise to the pre-game. 


Panthers legend Royce Simmons was congratulated for his 300km charity walk for dementia while the Indigenous welcome to country and music was respectful and inclusive and had fans listening and clapping on what was a special night for the game and players.


I walked around the ground a few times soaking up my second time here by checking out different seating angles and marveling at the gorgeous, sacred hill that had fans rugged up in picnic rugs and blankets. While some lines were long to get F&B, there is a charm about these old grounds that cannot be beaten. I didn’t have to wait long to get a beer with a friendly security guard making sure everyone was having a good time at the ‘beer only’ bar.


The Panthers were too good over the Cowboys on a chilly night in Penrith running out 22-0 winners. 


Getting away at the end was seamless and efficient with the trains lined up to full time and a relatively quick one-hour train trip back into the Sydney CBD after a brisk 15 minute walk back to the station. Local streets looked to be ok to park in as well as fans were hopping into cars close by to the ground. 


A really fun rugby league matchday experience out here in Penrith that I’d encourage other rugby league fans to get out to. 

Fan Engagement for the 2015 AFL and NRL Grand Finals

NRL & AFL Grand Final's 2015

NRL & AFL Grand Final’s 2015

It’s that time of the year again as the top two teams in both the AFL and NRL battle it out to see who will win their codes respective Grand Final.

On Saturday the Hawthorn Hawks take on the West Coast Eagles at the MCG while Sunday sees an all Queensland derby with the Brisbane Broncos trying to win their 7th rugby league grand final against the North Queensland Cowboys at Sydney’s ANZ Stadium.

The action on the field is set to provide two classic close battles but whats happening off the field for fans in terms of fan engagement is also something for fans of both codes to get excited about.

*I’ll continue to update this for all teams as the week goes on and more fan engagement activities come to light.

Starting with the Aussie Rules and from Wednesday the AFL and Foxtel have a free family oriented fan ‘Footy Festival’ zone happening at the MCG with the ‘Best Of Melbourne’ featuring food, movies, merch and more. The free live site will feature a huge range of interactive displays, prize giveaways and challenges for the football fan, including: try your luck kicking your own Coates goal of the year into a mini excavator bucket, take a screamer in Toyota’s Hilux – unbreakable mark experience, compare your OPSM hand/eye coordination and reaction times to AFL stars, grab a pic of yourself with the Premiership cup and try Telstra’s interactive kicking screens. More details here.http://www.mcg.org.au/things-to-do/foxtel-footy-festival

AFL Footy Festival

AFL Footy Festival

AFLGF MCG Footy Festival

AFLGF MCG Footy Festival

Australian Mint offering special one off coins for AFL GF Footy Festival

Australian Mint offering special one off coins for AFL GF Footy Festival

Free MCG AFL posters for fans at Footy Festival

Free MCG AFL posters for fans at Footy Festival

The day after the GF fans can also take part in the MCG Open Day with a host of activities like having your pic taken with a replica AFL trophy. More herehttp://www.mcg.org.au/whats-on/latest-news/2015/august/mcg-open-day-returns

MCG Open Day

MCG Open Day

Friday here in Melbourne is a public holiday for the first time and will see thousands of fans out in force for the AFL Grand Final parade through the city. The Toyota AFL Grand Final Parade takes place on the 2nd October 2015 from 12pm and provides a chance for supporters of all age groups to see their favourite players who will take to the field in the Grand Final. Marching bands, roving entertainment and many others will join the cavalcade of Toyota HiLuxs carrying the two Grand Finalist teams along the route from the Old Treasury Building to Yarra Park at the MCG.

AFL GF Parade

AFL GF Parade

Both teams are also engaging fans via social with the Hawks catch cry hashtag being #PlayYourRole while the Eagles have #TheWestIsFinals and #GoEagles

#GoEagles

#GoEagles

#PlayYourRole

#PlayYourRole

AFL Retiring AFL Legends Lap Of Honour

AFL Retiring AFL Legends Lap Of Honour

The retiring AFL legends lap of honour is happening all over Victoria too. http://m.afl.com.au/lap-of-honour

 

AFL Retiring AFL Legends Lap Of Honour

AFL Retiring AFL Legends Lap Of Honour

Not only will music stars like Bryan Adams play before the game on Grand Final day but afterwards fans will also get to go on the field for a post match gig. Fans can also attend the ultimate post-match celebration when the MCG opens its gates to the public via Gate 4, 5 and 6 from 6pm on Toyota AFL Grand Final day. Enjoy a concert from the Grand Final day artists (featuring Bryan Adams and Ellie Goulding) before the 2015 AFL Premiers are presented to the crowd.

Fans can win a golden seat at the MCG for the big match as well.

AFL GOLDEN SEAT

AFL GOLDEN SEAT

Carlton Draft are also hosting an outside bar for 3000 select fans called the Carlton Draught Grand Final Front Bar where fans can rub shoulders with AFL personalities, win giveaways and last minute tickets into the MCG.

Carlton Draft Bar

Carlton Draft Bar

 

In terms of the two teams, the Hawks have also run some pretty cool fan engagement in the lead up to the big match as star player Luke Hodge has been leaving jerseys around Melbourne for lucky fans. First in, best dressed was the call here http://m.hawthornfc.com.au/video/2015-09-26/hodges-surprise-to-fans

Hawks Jersey Hunt

Hawks Jersey Hunt

Hawks Jersey Hunt

Hawks Jersey Hunt

The Hawks have these special shirts to get fans pumped while also a lottery for fans to win what must be some of the last tix to the game.

Hawks Lottery

Hawks Lottery

Hawks Shirt

Hawks Shirt

 

Hawks FREE Training Session

Hawks FREE Training Session

Hawks FREE Training Session

Hawks FREE Training Session

 

Conversely the Eagles are having a ‘March to the G’ with supporters encouraged to don their colours on Saturday while Domain Stadium back in Western Australia will host a live site for fans to have a picnic on the field and a kick to kick as well http://m.westcoasteagles.com.au/news/2015-09-27/bankwest-live-site-at-domain-stadium?camefrom=EMCL_783800_33259721.

WCE March to the G

WCE March to the G

WCE Domain Stadium Live Site

WCE Domain Stadium Live Site

WCE Domain Stadium Live Site

WCE Domain Stadium Live Site

On Monday the team has a free opening training day in Perth for fans to cheer on the team with face paining and temporary tats for young fans.

WCE Open Training

WCE Open Training

http://m.westcoasteagles.com.au/news/2015-09-27/open-training-tomorrow?camefrom=EMCL_783800_33259718

The Eagles also have a fan gallery here as well where fans can contribute their pics. http://m.westcoasteagles.com.au/finals/finals-fan-gallery

WCE FAN GALLERY

WCE FAN GALLERY

West Coast are using SnapChat to engage fans with press conferences and player chats as well.

WCE Snapchat

WCE Snapchat

10,000 fans flocked to Domain Stadium on Monday for the free opening training session.

WCE Training Session

WCE Training Session

 

NRL GF ANZ Stadium

NRL GF ANZ Stadium

As for the the NRL, ANZ Stadium in Sydney has fans covered with team bars, a special gig by Aussie legends Cold Chisel, giant merch tents, family-friendly activities and food stalls.

NRL GF

NRL GF

The NRL also has the launch of NRL Nation, an interactive fan site at Darling Harbour, on Thursday with a special appearance from the two Grand Final Teams and Cold Chisel.

NRL NATION

NRL NATION

NRL Nation will feature unique interactive experiences including an NRL National Stadium, while there will be meet-and-greet opportunities with NRL stars and legends, skills tests and other free entertainment.

NRL Nation runs through to Saturday with loads of free entertainment, player and legend appearances and activities. More here http://m.nrl.com/nrl-nation-at-darling-harbour/tabid/10874/newsid/89075/default.aspx

NRL NATION FIT SESSION

NRL NATION

A healthy part of this is also a free fitness NRL based session for fans to participate in. NRL FIT Sessions will be a unique opportunity to participate in a training session with former NRL stars.  Led by one-time Canberra Raiders Captain and current NRL Community Ambassador – Alan Tongue – the NRL FIT Session is a group-based outdoor workout session which will get the blood pumping at any fitness level. More here https://docs.google.com/forms/d/1mB5ztp0Ug32607G4gvo-gqAydMhhXE0xlvALnW_Fdes/viewform?c=0&w=1

NRL NATION FIT SESSION

NRL NATION FIT SESSION

NRL Australian Minted coins

NRL Australian Minted coins at NRL Nation for fans

The NRL are launching Periscope TV at the Dally M Medal night too.

NRL Periscope

NRL Periscope

The teams will also participate in Grand Final  Community Fan EventsThroughout the week where there will be a chances for fans and members of the two teams to get up close to the players before the 2015 NRL Telstra Premiership Grand Final.

The NRL are showing the game live on NINE and for the first time in HD so fans will be in for a treat here. http://www.brisbanetimes.com.au/rugby-league/nrl-grand-final-to-be-shown-on-channel-nine-in-hd-20150928-gjwleo.html

HD NRL

HD NRL

On social the Cowboys are galvanising support under the hashtag of #RideEmCowboys while the Broncos have #BronxNation. The NRL also have their own with #NRLGF. All have the team logos and the trophy as well.

NRLGF

NRLGF

#RIDEEMCOWBOYS

#RIDEEMCOWBOYS

#BRONXNATION

#BRONXNATION

As for the teams, the Broncos are getting fans to show their true colours by asking them to join the #BronxNation and ‘Bronco-ify’ their profile pic. More here http://www.broncos.com.au/info/join_the_bronxnation.html

Broncos-ify Facebook Pic

Broncos-ify Facebook Pic

Broncos-ify Facebook Pic

Broncos-ify Facebook Pic

The Cowboys unveiled this fan banner at last weeks finals game and due to its success, it should make a comeback for the Grand Final.  A good idea for fans to leave their message of support.

NQ Cowboys Fan Banner

NQ Cowboys Fan Banner

NQ Cowboys Fan Banner

NQ Cowboys Fan Banner

 

NQ Cowboys Fan Banner

NQ Cowboys Fan Banner

More info here on the Cowboys banner and how fans are being asked to be involved.

NQ Banner

NQ Banner

The Cowboys are also hosting a free open training session for fans too.

NQ Cowboys open training session

NQ Cowboys open training session

NQ Cowboys GF March

NQ Cowboys GF March

 

The team are getting fans behind them on social.

NQ Cowboys social media

NQ Cowboys social media

 

Cowboys fans can even get their hands on these special NFLGF shirts

Cowboys NRLGF shirts

Cowboys NRLGF shirts

Away from Sydney, the Cowboys Leagues Club will be hosting a free live site.

NQ Cowboys Live Site

NQ Cowboys Live Site

NQ Cowboys Live Site

NQ Cowboys Live Site

The week is shaping up as a big one for classic footy encounters but also a big week for whats happening off the field in fan experiences for the crowds.

I’ll keep updating this as more fan engagement activations come in over the course of the week.

But for now, who are you tipping between Cowboys and Broncos and Hawthorn and West Coast?

Thanks for reading.

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