Sport Techie Articles #8: How Sports And Sleep Science Helped Australia Reach FIFA World Cup

Sport Techie Articles #8: How Sports And Sleep Science Helped Australia Reach FIFA World Cup

Advancements in technology are transforming the sports science space for professional athletes and their coaches, who are utilizing groundbreaking new methods to ensure their players get an extra 1-2% edge over the competition.

From eye-tracking technology that aims to boost performance in critical situations, sleep science programs to improve recovery and virtual reality technology that can help injured players return to peak performance, there is an explosion of new technology that is enabling sports scientists and coaches to get more effective results out of their players and in turn deliver more successful outcomes.

The Australian national football team (The Socceroos) under the guidance of experienced sport scientist Dr. Craig Duncan is no exception here and has utilized an array of innovative sports science technology in an effort to secure a spot at the 2018 FIFA World Cup.

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About Blair Hughes

I'm a passionate advocate for fans and an authority in the fan engagement/experience space. I consult for global sporting leagues and teams around analysis, ideation and implementation to help deliver creative and innovative fan engagement solutions that grow fan bases and increase revenue opportunities. I'm an award winning marketer and accomplished writer who brings a diverse and creative approach to my consulting work as a result of a career and valuable life experiences gained from the education, sport, music and digital sectors.


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